Okay, okay, so we’re not actually talking about unicorns…but even though it’s a vital part of your blog’s tone and voice, I didn’t think you’d click on anything that sounded as deceptively unsexy and unexciting as what we’re actually discussing this week, which is grammatical person. Wait! Before you zone out, stick with me for a sec: It’s not as bad as it sounds. Grammatical person is simply means that you’re either referring to yourself (first person), your reader (second person), or a third party (third person). And, um, like a unicorn, it often goes unnoticed and can be exceptionally helpful. (I’m trying, you guys.)

Every time you sit down to write a post, you make choices. Some, such as your topic and headline, are likely to be very deliberate. Others, such as grammatical person, probably happen without much scrutiny—but even if you aren’t pausing to consider person (we’ll drop the “grammatical” now ’cause I know it freaks some people out), it impacts the strength of every post you write. That’s why I’ve chosen some posts about the ten most blogged-about stories of the last week (provided, as always, by Regator) to illustrate the importance of choosing the right person.

Post from: Blog Tips at ProBlogger.

Blogosphere Trends + Unicorns

Content strategy might seem like the domain of giant content sites and big-brand online publishers. But if you run a blog, you’re a content publisher. And a solid content strategy can help you to more clearly define your goals, and identify how you’ll achieve them.
For those for whom content is a business, a content strategy [...]

Post from: Blog Tips at ProBlogger.

Blog Content Strategy 101

One of the biggest challenges for a new bloggers starting out in an established niche is to find a way to stand out from the crowd and find their first readers. Without existing profile and/or credibility – getting those first readers can be very tough.
To combat this a few years back a number of bloggers [...]

Post from: Blog Tips at ProBlogger.

How to Use Guest Blogging to Grow Your Blog Exponentially

What does every blogger need more of? Quality content!
This is the first of a series of six posts that tackle key content questions. Today, we’re looking specifically at content sources: places where you can get ideas and information that, with a little work, you can turn into quality blog posts.
Your posts may be text, images [...]

Post from: Blog Tips at ProBlogger.

Source Quality Content … Continuously

One of the great things about blogging is that it is very accessible to anyone with internet access. There are some fantastic tools around that are completely free that mean you can have a blog up and running within minutes of deciding to start a blog.
Free tools range from hosted blog platforms like WordPress.com and [...]

Post from: Blog Tips at ProBlogger.

5 Tools I Am Willing to Pay for [And Recommend] to Improve My Blogs